Google has for years “slapped” because they do not invest enough effort in the fight against online piracy, although the top charge to give users what they want. A few years ago Google launched the Pirate Update – a system that the company uses to punish sites that violate copyrights. Now the company has announced that it will next week launch an upgrade of the system, along with new editorials that should slow down online piracy. Pirate Update is essentially a filter that passes through all of the sites indexed by Google and lowers their category and positioning, if it is determined that violate copyrights. Sites remain backward until the next update Pirate update.
Google pointed out that test new formats in search results, relating to music and movies, in order to facilitate users to find legal sources of content. Google is testing other ways to instruct users to legitimate sources of music and movies, such as the Knowledge Graph, on the right side of search results, which should soon appear and internationally. Google states that the company’s relationship with the entertainment industry is deepening every day, so the company intends to continue to get through all of the services struggle with piracy.